Maspar, India’s premium home fashion and soft furnishings brand, has expanded its Vintage Label portfolio with the launch of its new Jacquard Bedsheets collection, designed for consumers who appreciate subtle sophistication, quality craftsmanship and everyday comfort. Featuring textured woven patterns, soft cotton construction and a premium finish, the collection offers a fresh interpretation of luxury bedding that feels contemporary, practical and easy to live with.
As bedrooms increasingly become calm and uncluttered personal spaces, the collection moves away from bold prints and decorative excess in favour of understated elegance. Instead of relying on surface embellishments, the designs are woven directly into the fabric using jacquard techniques, creating depth, texture and visual interest through intricate self-patterns. The result is bedding that feels refined while complementing contemporary, minimalist and transitional interiors with ease.
Abhinav Mahajan, Director – Retail, Maspar, said, “At Maspar, we believe luxury should be felt in everyday moments. With the Vintage Jacquard collection, we wanted to create bedding that combines the beauty of woven craftsmanship with the comfort and practicality modern consumers look for today. The collection reflects a growing preference for understated design, where texture, quality and thoughtful details speak louder than ornate patterns. It is premium, timeless and designed to be enjoyed every day.”
The collection comprises three distinct styles – Habitat, Setai and Fretwork, each offering a different interpretation of understated design. Habitat features subtle tonal patterns and delicate woven textures that lend an elegant, understated character. Setai brings clean, structured motifs for a contemporary and polished look, while Fretwork introduces delicate all-over detailing that adds depth without overwhelming the space. Together, the styles offer versatile options across different décor preferences while maintaining a common focus on refined woven design.
Crafted from 100% cotton jacquard fabric, the bedsheets are designed to offer softness, breathability and long-lasting comfort. A fine satin weave enhances the smooth finish and durability of the fabric, while the woven construction gives the collection a distinct tactile quality that sets it apart from conventional printed bedding. Designed for easy maintenance and comfortable use across seasons, the bedsheets bring together everyday practicality with a more refined look.
Available in a carefully curated palette of beige, blue, vanilla, grey, white and blush, the collection offers options suited to a range of bedroom aesthetics. Each bedsheet set includes one bedsheet and two pillowcases, making it an easy way to refresh the bedroom while keeping the overall look coordinated.
With the launch of its new Jacquard Bedsheets, Maspar continues to expand its offering of thoughtfully designed home essentials, bringing together premium materials, woven craftsmanship and contemporary design at an accessible price point.
The collection, launched on 02 September 2026, is now available across Maspar stores and Maspar.com, with prices starting at ₹5,999.
