For the New York Home Fashions Market soon, Indo Count will unveil a number of products stemming from its collaboration with the School of Design-University of Leeds in the United Kingdom. Based on the school’s research showing the importance of sleep to a healthy lifestyle, the manufacturer will introduce collections designed “to provide the customer a complete sleep solution,” according to an Indo Count Statement.
Indo Count will also launch itself into the basicbedding category with a new collection of utility bedding under the Whole Comfort label. The Indo Count statement said the University of Leeds is one of the world’s major research centers for textiles.
“In continuation to our mission of serving customers better, we intend to use Leeds’ expertise and experience in research and product development and thereby help our customers grow their market share,” said KK Lalpuria, Indo Count’s Executive Director.