Eastman, maker of sustainably sourced Naia™ cellulosic fibre, announces the launch of its Naia™ fibre in the sweaters/knitwear category at Première Vision-Paris Digital Show (PV), the digital international fashion and textile show, Feb. 15–19.
Naia™ fibre is a sustainable choice for sweaters and knitwear, giving designers more choices and versatility to create. Luxurious features like luster, beautiful drape and silky soft hand—coupled with comfort and easy care—make Naia™ the perfect component* for spring/summer 2022 collections.
“Now, designers can produce sweaters that meet both quality and consumer sustainability needs, making Naia™ fibre the perfect choice for conscious fashion”, says Carolina Sister Cohn, Global Segment Market Manager at Eastman.
Eastman Naia™ cellulosic fibre is a sustainable fibre made from wood pulp. With full traceability from tree to fibre, Naia™ cellulosic fibre is made in the U.S.A. with the highest safety, social and environmental standards. Eastman’s closed-loop production process allows recycling and safe reuse of solvents and water, resulting in fibres that have a low environmental impact.
Naia™ allows for the creation of sweaters that are comfortable, extremely soft, smooth, breathable and—depending on the blend— feel lightweight to provide longer-lasting comfort.
Naia™ provides versatility to sweater yarns in lustrous or matte finishes. With inherent cool-to-touch properties, Naia™ cellulosic yarn can be used in knitwear to keep skin feeling cool, which endures even after prolonged washing and wearing.